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California · SB 54 · Covered Packaging EPR

SB 54 already applies to your brand.Registration and reporting are live now. Fees begin January 1, 2027.

Under SB 54, any brand that sells products in covered packaging into California must register, report, submit a source reduction plan, and — starting 2027 — pay PRO fees. Headquarters location does not matter.

Talk to a Specialist Check If You're Covered — Free See estimated fees for California
Next Deadline
Jan 1, 2027 · SB 54 Fees Begin
Maximum Penalty
Up to $50,000/day per violation
Covered Material
All plastic & covered packaging sold into CA
Led by Columbia MBA
6+ years in regulatory-compliance operations
E&O, General Liability & Cyber insured
biBerk, a Berkshire Hathaway company
Done-for-you EPR compliance
Managed end-to-end, not DIY software

What SB 54 requires from your brand

California's SB 54 (Plastic Pollution Prevention and Packaging Producer Responsibility Act) is the broadest EPR packaging law in the U.S. It requires three distinct operational steps, each with independent compliance timelines.


Are you a "covered producer" under SB 54?

You are likely covered if you sell or distribute products in California using any of the following:


Parallel track · Below the thresholds

Below the $1 million threshold?

A small producer exemption exists — for producers below $1 million in California sales — but it is not automatic: it must be applied for through CalRecycle's PEPRS system and re-tested each year.

Below the thresholds is a position, not a formality. An exemption does not assert itself — where nothing on file states that a producer qualifies, an open account can read the same as an unmet obligation.

How the Small Producer Exemption works
EPR Compliance Blueprint · California

Know your California obligations — delivered in 5 business days.

The California EPR Compliance Blueprint maps your applicable obligations under SB 54 — registration status, reporting deadlines, fee estimates, eco-modulation opportunities, and a step-by-step remediation plan. Fixed price. No billable hours.

From $1,200, credited toward Managed · Managed from $12,000/year, all states

Get Your EPR Blueprint

See a sample Blueprint

Or run the free EPR compliance check first

Related guides
California SB 54: Complete Guide for Brands → California Individual Source Reduction Plans — requirements & what's next → EPR Penalties by State: What’s the Risk? → Am I Required to Register for EPR? A 5-Question Checklist →
Official source: CalRecycle — SB 54 Packaging EPR → Regulatory information reviewed: August 2, 2026